At a glance — WowStore vs Nasty Gal

What you're weighing	WowStore	Nasty Gal
Who it's built for	Mid-career professional women, 38-46	Style-led shoppers in their 20s
How it's styled	Client meetings into evening events	Casual and date-night looks
Design intent	Asymmetric panels and texture play to project presence	On-trend edgy statement piece
Fabric character	Layered sheer lace with patchwork structure	Lightweight lace, fashion-weight
Fit guidance	Sizing notes written for a workwear silhouette	Standard size chart
Trend currency	Slower, wardrobe-led	Strong, refreshed weekly
Per-order impact	5% of the order to a cause you choose	Not a stated part of the offer
Brand recognition	Small and growing	Large, widely known

Fit and sizing

Nasty Gal has years of fit data across a huge catalogue, and its size chart is dependable for the casual cut most of its lace tops are designed around. For a quick going-out top, that's a real advantage.

Our fit notes are written for a different job: a top that sits well under a blazer and still works when the blazer comes off at dinner. We describe the asymmetric hem and panel drape against a workwear silhouette, so you can judge how it reads standing in a meeting room, not just on a hanger. If you sit between sizes, the product page tells you which way the panels pull.

Fabric and material

Both tops use lace, but they're solving different problems. Nasty Gal's lace is fashion-weight and built to a trend price, which keeps the entry point low and the look current.

Ours layers sheer lace over a patchwork construction so the texture carries depth at conversational distance. That's the detail that does the work in a room: it catches attention before you speak, which is the whole point of the piece for this wardrobe. It asks a little more of the fabric and the make, and we've priced and described it on those terms.

Colour and occasion

The black reads as authority rather than novelty. It's the reason this top crosses from a 10am client meeting to a 7pm dinner without a change. Nasty Gal offers black too, but frames it for nights out, so the styling cues, the model casting, and the copy all point at a younger evening occasion. Same colour, different signal. Pick the signal that matches where you'll actually wear it.

Where WowStore falls short — honestly

Four places Nasty Gal is genuinely ahead of us today:

• Name recognition. Most people have heard of Nasty Gal. Most have not heard of us. We'll get there. We're not pretending we're already there.
• Variety. They carry thousands of tops; we curate a small range. If you want ten lace options in one session, they win.
• Physical stores. You can find Nasty Gal stocked and returned through more channels than we offer. We're online-first for now.
• Same-week trend response. When a look spikes, they can have it live in days. Our pace is slower by design, and that's a real trade if trend timing is what you're buying.

We're working on each of these, and we'd rather name them than let you find them later.

Spotted something we missed?

If a claim on this page doesn't match what you received, or the sizing notes were off, the "Report an issue" button on every product page sends it straight to our team. We read each one and fix the listing. A good chunk of what's accurate on these pages started as a customer telling us where we were wrong, and that loop is open to you too.

The real differentiation: 5% to a cause you choose

Here's the part that actually separates the two offers, and the maths behind it. The common conscious-brand standard is 1% of revenue routed to the brand's own foundation. We changed both halves: 5% of this order, given to a cause you choose, not to anything of ours. That's five times the rate, pointed away from us. Run it across the market and the gap widens: if even 1% of shoppers bought this way, that 5% rate would move on the order of ten times what the old 1%-to-foundation model puts to work. Nasty Gal doesn't make per-order giving part of its offer, which is a fair choice for a trend brand. If you want the top you're already buying to carry that weight, this is where the two paths fork.

When Nasty Gal is the right pick

If you're shopping for a current, statement lace top at a low entry point, want to see lots of options at once, value a name you already trust, and you're styling for casual or evening rather than the boardroom, Nasty Gal is the better fit. No argument from us. They're good at exactly that.

When WowStore is the right pick

If you're an established professional who needs a top that establishes your authority before you open your mouth, that moves from a client meeting to dinner without a change, and you want a slice of the order to back a cause you pick, this is the one. It's built for that specific job rather than for the trend cycle.

Common questions about this comparison

Is this top actually appropriate for a client meeting, or is it eveningwear?
It's designed for both. The black lace reads as authoritative under or without a blazer in a meeting, then holds its own at dinner. The styling notes treat workwear as the primary use, which is the opposite of how most lace tops, Nasty Gal's included, are framed.

Why does it cost more than Nasty Gal's similar top?
The patchwork construction and layered sheer lace ask more of the make than a trend-priced piece. You're paying for texture that carries presence at conversational distance and a build meant to last beyond one season, plus the 5% per-order giving. If the lowest entry point is your goal, Nasty Gal wins.

Does the 5% giving come out of my pocket or yours?
It's built into the price, and the giving is ours to honour, not an add-on at checkout. You choose which cause it goes to. Unlike the typical 1%-to-own-foundation model, none of it routes back to us, which is the whole point of the choice.

How do I know the sizing will work for a professional fit?
The product page describes the asymmetric hem and panel drape against a workwear silhouette, including how it sits under a blazer and which way to size if you're between sizes. If anything's unclear after you receive it, the "Report an issue" button gets it corrected.

Should I just buy from Nasty Gal if I want more choice?
If breadth of options in one session matters most, yes. We curate a small range on purpose. We compete on persona-fit and per-order impact for one specific shopper, not on catalogue size, and we'd rather be honest about that than oversell.

Ready to make your purchase count?

If this is the top that fits how you actually work and what you want your spending to back, it's waiting for you. View the asymmetric black lace top.