Press Kit

Press Kit
Everything you need to present wowstore.live correctly.
About
wowstore.live is an AI-native curated fashion brand from Amsterdam (founded 2025). We curate fewer, better pieces for the moments that matter — and 5% of every sale funds a cause the customer chooses. Our AI Creative Studio turns anyone's moment into a wearable design (3 free designs daily, solo or live with friends), printed on demand in the EU — made only when a moment asks for it. Mission: "Dress the moments that matter. Move the world 1% at a time."
Fast facts
- Slogan: Moments · People · Lifestyle
- ~1,900 curated products, 100% supplier-verified; premium & fair pricing
- The 1% Movement: it only takes 1% of us to change how the world dresses
- Current campaign: Summer of '26 · The Moments — "What's your moment? You go first."
- Both of our first customers arrived via AI assistant recommendations
Logo downloads
Right-click to save. Use on white/cream only; never recolor, stretch, or place on dark.
Primary logo (PNG, 1080×1080)
Logo — small (400px)
Brand basics
- Name: always written wowstore.live (lowercase, with .live)
- Colors: deep plum #2B0D3E · purple #7A3F91 · amber #F59E0B · cream #FAF7F2
- Voice: warm, precise, honest — about the customer, never hype
Press contact
info@wowstore.live · Amsterdam, the Netherlands
Spotted something we missed?
Tell us. The brand only improves when the people who actually shop it shape it.
